Pukkapith Content/Mailchimp Mastery Live: An Email Marketing Course For Bookkeepers (June 2024)

  • $799 or 2 monthly payments of $399.50

Mailchimp Mastery Live : An Email Marketing Course For Bookkeepers

  • Course
  • 19 Lessons

Have you ever felt burnt out from spending so much time on Social Media?

Are you ready to try out a new marketing tactic... one with an even higher ROI?

There's so much information out there and I empathize with you if you've spent hours reading blog posts and watching Youtube videos about email marketing to no avail. I can't wait to meet with you in real time to address all your burning questions and help you feel more confident than ever before in your email marketing skills!

This One-of-a-Kind Course Will Teach You:

  • How to sign up for Mailchimp and set it up from scratch

  • How to utilize your lead magnet seamlessly

  • How to create a landing page using your Mailchimp account

  • How to set up a client journey for the welcome email

  • How to set up an automated client journey for your welcome email

  • How to utilize your lead magnet seamlessly

  • AND everything you need to know about campaign emails, from newsletters to sales sequences!

Basically, I'll help you go from zero to fully-automated in your email marketing in just 30 days 🥰.

Companion Guide for the Course

Mailchimp Mastery for Bookkeepers Booklet.pdf

Week 1

How to Add Contacts to Your Email List
Adding Your Logo & Brand Colors to Mailchimp
Week 1 Replay

Week 2

How to Build a Landing Page (pt 1)
How to Build a Landing Page (pt 2)
Week 2 Replay

Week 3

Setting Up a Shareable Lead Magnet
Overview of Automations in Mailchimp
Setting Up Your First Email
Setting Up Your First Email (pt 2)
Setting Up (& Exiting) The Welcome Sequence
Week 3 Replay

Week 4

Overview of Campaign Emails
Designing Your First Email Newsletter
Adding Images to Your Newsletter
Finishing & Scheduling Your Newsletter
Setting Up Multi-Email Campaigns for Deadlines & Sales
Week 4 Replay

It took me TWO YEARS to get my email marketing fully set up

You'll get there in just one month - !

Here's What's Included

☎️ Four live group calls, walking you through the process in Mailchimp, and answering any questions you have along the way

📽️ Pre-recorded click-by-click trainings in Mailchimp that you can access at any time and will help you set-up your account on your schedule

👥 Private Facebook community for asking questions between calls (and getting help from other bookkeepers in the course!)

👩🏻‍💻 Recordings of previous live calls, full of helpful questions from bookkeepers (just like you!)

📙 AND a handy-dandy +20-page companion guidebook, full of tips and tricks and suggestions

Here's what other Bookkeepers have to say...

“Thank you so much for putting together this course, Heather! I seriously was so intimidated by email marketing before, and just logging into Mailchimp made me feel anxious (I'm sure that's how my clients feel about quickbooks, hah) but after watching the final week of videos, I finally feel like I "get it" and while I definitely know I don't know everything, I understand the process and feel confident enough to do it, so thank you so so much, I definitely would not have had the courage to start without your help!”

Chelsea Hardy, Enlighten Bookkeeping

“I just recently finished Heather’s Mailchimp Mastery for Bookkeepers course.  I went from nothing in place, to having a freebie to give to new subscribers, a land page for subscribers to get their freebie, a welcome sequence to introduce them to me and my business, and a newsletter template to continue bringing them value and warming them up over time.  I time tracked how long it took me to do all of this - 14.5 hours.  That’s it! In that 14.5 hours, I participated in the 4 live Zoom calls offered by Heather, watched the course training videos, and implemented all of these resources.  And now I’m set up and ready to keep utilizing email marketing to expand my reach far and wide.  I was blown away by how easy this was and am super grateful Heather put together this course!”

Laura Solt, Laura Solt Bookkeeping

“I had been putting off my monthly workshops because I was intimidated by the idea of getting everything set up. [...] I am now taking her Mailchimp Mastery course so I can understand how to do it myself and I am so grateful for all her support as I work to get my email marketing set up. I would not have made it this far without her! Thank you, Heather.” 

Alison Carnie, Domino Bookkeeping

Interested ... but don't have the content?

Don't worry, babe - I've gotcha covered 👇

You may be thinking "Sure, this sounds great ... but don't I need to WRITE a welcome sequence before I learn how to AUTOMATE it?  Don't I need to DESIGN a landing page before I can USE it?"

Lucky for you, I've spent the last two years making everything you need 🧡

Need a Lead Magnet?

I've got several affordable template options you can choose from!

Need a Newsletter?

Don't worry - you don't have to come up with something clever and/or useful every week or month - I've got a membership option for that (starting at $39/mo)

Need ... Everything?

Here's the good news - I recently finished my "Email Marketing Starter Kit" in anticipation for this course, so you'd have access to everything you need to get started - from lead magnet to landing page to a 5-email welcome sequence and more!

Looking for more one-on-one support?

I know - all this marketing and email stuff can get overwhelming.

So I've also got a deluxe version for this course that include 2 one-on-one strategy calls :) (I usually charge $179/hr for these!)

I can't wait to see you on the inside!

Don't hesitate to reach out to me if you have any questions! I'd love to help you figure out if this offering is right for you.